Misinformation Marketing

Chap 5 1. Please explain why create a world(prenominal) fantasy is important for firms in the unite States? (I blend in on do this one for you): Answer: U.S. managers must fetch a global vision not only to make and fight to international marketing opportunities, but also to perch competitive at home. Often a U.S. firms toughest domestic lean comes from outside(prenominal) companies. A global vision also enables managers to understand that leaf node and distribution ne dickensrks operate worldwide. Adopting a global vision rotter be lucrative for a lodge, and in whatever industries a global vision is a business imperative. distant competition is found in almost every industry. In fact, the United States has lost market share to imported products in many industries 2. Please define multinational corporation (MNC)? trace two MNCs you are familiar with. Multinational Corporation (MNC): a partnership that is heavily engaged in international trade, beyond ex porting and importing take 1:McDonalds Name another: Walmart 3.. Describe the quaternary stages of business globalization.. Why do most companies stop when they nark the trio stage?

plain surface I: Companies operate in one soil and sell into others exhibit II: pot up contradictory subsidiaries to handle sales Stage III: unravel an constitutional line of business in another country Stage IV: Virtual operation Why companies stop at the third stage: 4. Marketing-oriented multinational corporations have, traditionally, operated differently in from each one country, with air division strategies that provided different marketing mixes. To! day, there has been a trend toward global marketing calibration. What is global marketing standardization Global Marketing standardisation: Production of uniform products that skunk be sold the equal way all everywhere the world 5. Assume you are the chairperson of a company that manufactures wooden bowls, cutting boards, and spoons. Your company is considering marketing its kitchen items globally. List the five important...If you want to get a to the full essay, order it on our website: OrderCustomPaper.com

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