Saudi Arabian Airlines

MARMARKETING AND SALES STRATEGY There be very good prospects for Foreign companies who call for to export their crossways to the Saudi-Arabian Arabian market. However, on that point are certain marketing procedures and gross revenue techniques which have to be observed in set up to develop and sustain billet relationships over a long occlusive of succession. The Saudi market should be endlessly reviewed for product adaptation and change. Exporters should ensure unconstipated supplies as per specifications, at the specified time and place already agreed upon and at the stipulated monetary values. Any subsequent and sudden price changes, even pertaining to after-sales services, should be avoided. Exporters contacts with importers in Saudi Arabia should be direct and regular. Complete product lines, rather than single products, should be introduced into the Saudi market whenever possible in order to benefit from greater demand excitant and cost reductions. Exporters are req uired to stop with Saudi importers or directly with the Saudi Arabian Standards Organization, on the precise slaying of Saudi Arabian Standards pertaining to their exported products to the Kingdom. Saudi Standards stern be purchased from SASO or the American case Standards Institute, ANSI (11 West 42nd Street, New York City, NY 10036, scream estimate (212)642-4900 or fax number (212)302-1286). Exporters to Saudi Arabia should display their products regularly in the major commercial urban centers of the Kingdom. inevitable permission is obtained by writing or contacting directly the Director, Exhibitions Department, Ministry of Commerce. Efforts should be made to change the appearance of exported commodities by means of taking packaging. Products to be exported should be properly brand and labeled both in side and Arabic. In the case of machinery and equipment after-sales service, including warranties, maintenance and the readiness of spare parts, should be prompt and efficie nt.